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BioTek Introduces New General Manager in Germany

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BioTek Instruments proudly welcomes Dr. Frank Siefert as General Manager of BioTek Germany and the company鈥檚 European Coordination Center, which provides service applications and technical support throughout the continent. Dr. Siefert will be responsible for managing day-to-day operations in Germany and implementing local actions that align with the Company鈥檚 global business strategies and growth plans.
 
鈥淒r. Siefert brings the right blend of market and technology knowledge along with a drive for growth,鈥 noted Peter Weith, BioTek鈥檚 Vice President of Marketing, Sales & Service. 鈥淲e are confident that under his guiding leadership, we can continue our trend of significantly outpacing the market in this critical area, and especially with our Multi-mode Imaging Readers.鈥
 
Dr. Siefert鈥檚 expertise includes formerly serving as European Sales manager for BRAND GMBH + CO KG in Wertheim (Germany), and earlier as European Sales Manager for Detection for Tecan Deutschland GmbH in Crailsheim (Germany). He completed his graduate studies at the BASF AG in Ludwigshafen and the Eberhard-Karls University in T眉bingen (Germany), where he graduated Magna Cum Laude.  He later accepted a Postdoctoral Fellowship at the BASF AG, prior to joining the commercial sector.
 
BioTek Instruments, Inc., headquartered in Winooski, VT, USA, is a worldwide leader in the design, manufacture, and sale of microplate instrumentation and software. These technologies are used to aid life science research, facilitate drug discovery, provide rapid and cost-effective analysis, and enable sensitive, accurate quantification of molecules across diverse applications. BioTek espouses a 鈥淭hink Possible鈥 approach that sets the tone for fresh ideas, unsurpassed customer service and original innovations. As such, they are often honored for local accomplishments and technological innovations, including Best Places to Work in VermontNorth American New Product Innovation Award for Workflow Solutions in Life Sciences and Drug Discovery Product of the Year 鈥 Scientists' Choice Award.
 
For additional information, contact:
BioTek Instruments, Inc.
Marketing Communications
802-655-4040
PR@biotek.com
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